Automotive quo vadis: Competing for the Future of Mobility

How iconic Japanese and global Auto Industry Powerhouses compete to win the Race for new Technologies with increasingly value-conscious customers – from Electrification to Smartification and the Technology Stack that enables them. 

The automotive industry is now competing on two fronts for increasingly value-conscious customers: electrification and softwaredefined, connected mobility. Advantage increasingly hinges on mastery of the enabling stack – the epowertrain, semiconductors, power electronics, and beyond. Early movers are converting gains in productivity, timetomarket, and customer experience; others remain in pilot mode, constrained by an unwillingness to take risks, economic constraints, and operatingmodel readiness. 

In collaboration with the EBC, McKinsey will take stock of where Japan and global industry incumbents stand, share benchmark practices from the front line, and unpack what it takes to win in the global race towards electrification and smartification - spanning capital allocation, partnerships and M&A, and capability building across software and silicon. You will learn about connecting strategy to execution along the value chain, with a specific lens on the component’s ecosystem. 
 
Join us for an executive EBC seminar at McKinsey’s IoT Center in Roppongi, where we will go inside the “machine room” of the new mobility stack. 

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