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German Business in Japan 2025 – Capturing Business Opportunities with Japanese Partners

  • Event

April 23rd, 2025 | Seminar | Online (Zoom)

German Business in Japan 2025 _eventheader.jpg
iStock / TommL

The German Chamber of Commerce and Industry in Japan (AHK Japan) conducts an annual business climate survey of German companies in Japan together with KPMG Germany. This year, from 31 January to 16 February, 475 companies were surveyed, and 148 companies (31%) responded validly. The results and assessment by German companies in Japan about the business climate remained very positive, overall. Among other key findings, changes in the strategic importance of the Japanese market for the German headquarters over the past 10 years and growing interest in Japan as a location for Asia-Pacific headquarters are standing out. Marcus Schuermann of AHK Japan and Andreas Glunz of KPMG in Germany will share the details. Afterwards, Michael Magee, Managing Director of BRITA Japan K.K., Karl Deppen, President & CEO of Mitsubishi Fuso Truck & Bus Corporation and Atsushi Hida, Managing Director of SAMSON K.K. will join the talk session to exchange views from their perspective of their own business.

  • free of charge (pre-registration required)

  • Wednesday, 23rd April 2025 | 16:00-17:30 (JST)

  • Online (Zoom)

Program

16:00-16:30

Key findings of the Business Climate Survey 2025

 

Marcus Schuermann

Chief Executive Officer of AHK Japan

Delegate of German Industry and Commerce in Japan

 

Andreas Glunz

Managing Partner International Business, KPMG AG Wirtschaftsprüfungsgesellschaft

 

16:30-17:00

Talk Session

 

Marcus Schuermann

Chief Executive Officer of AHK Japan

Delegate of German Industry and Commerce in Japan

 

Andreas Glunz

Managing Partner International Business, KPMG AG Wirtschaftsprüfungsgesellschaft

 

Michael Magee

Managing Director, BRITA Japan K.K.

 

Mr. Karl Deppen

Member of the Board of Management of Daimler Truck Holding AG, responsible for FUSO and RIZON

President & CEO of Mitsubishi Fuso Truck & Bus Corporation

 

Atsushi Hida

Managing Director, SAMSON K.K.

 

17:00-17:30Q&A

 Program content is subject to change without notice.

Language

Japanese, English (simultaneous interpretation)

Organizer

Nikkan Kogyo Shimbun, Monozukuri Nippon Kaigi

About the Business Climate Survey “German Business in Japan 2025”

  • Survey period: 31st January - 16th February 2025
  • Survey method: online questionnaire
  • Content of survey: conducted annually since 2016 to ascertain the business situation and outlook of German companies in Japan
  • Number of companies surveyed: 475 German companies in Japan
  • Number of valid responses: 148 companies (31%)

Disclaimer ©2025 German Chamber of Commerce and Industry in Japan (AHK Japan). No part of this presentation may be reproduced without prior permission. While every reasonable effort is made to ensure that the information provided is accurate, no guarantees for the currency or accuracy of information are made. All material relating to information, products and services (or to third party information, products and services), is provided 'as is', without any representation or endorsement made and without warranty of any kind, including the implied warranties of satisfactory quality, fitness for a particular purpose, non-infringement, compatibility, security and accuracy. The speakers are solely responsible for the content thereof; In no event will the organizer and/or the speakers be liable for any loss or damage whatsoever arising from infringement or any defect of rights of the content of the presentation. Views expressed are not necessarily those of AHK Japan. All our events follow Chatham House Rules.

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